17 Example Animated Explainer Videos for B2B and B2C Companies

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Example Animated Explainer Videos

We wanted to make it easy to view example animated explainer videos for B2B and B2C companies so we compiled these 17 videos into a list.

If you look at the latest video stats you will find a ton of evidence that video is has become a crucial component to marketing companies across the board.

You might use this library of marketing videos if you’re thinking about putting together your own animated explainer video and want examples of other work.

Or perhaps you’re shopping around for an explainer video production partner and want to tell between good quality and bad quality.

Whatever the reason is, it’s a good idea to get a survey of the landscape, as explainer video animation isn’t exactly cheap, so you need to know what is out there.

While you are previewing these videos, ask yourself these questions:

Is the animation natural and without defects?
Is it clear what the benefit is of using this product or service?
Do you know who the target customer is? Can you tell if it is you?
Is the video a good length?
How is the pacing? Does it go by too fast? Does it drag on? Or is it just right?

The list of example videos for B2B and B2C is below. We compiled another list just for animated whiteboard explainer videos, so check that out too if the whiteboard style is something you’re considering.

Bonus: Read this post for tips on hiring a production company to make your animated explainer video, and see this list for companies to check out. Or if you decide to do it yourself, here’s a framework to use to write your marketing video script.